A website is your digital identity. Though there is a famous quote which says, “Don’t judge a book by its cover“, it is hard not to judge a book by its cover. This is crucial especially when it comes to judging a website, especially an IT company’s website. Once the visual element is impressive, people tend to move to the details. Being IT Company and wanting to have your typical identity online means that you need to be updated to the changing web trends periodically. Let us have a look into the “website design tips and tricks for IT company” in this blog.
Table of Contents
Importance of Website Design Tips for Technology
Website Design Tips – Building Blocks of the Website Layout
2.1. MFI Compatibility
2.2. Size of Images and Videos
2.3. SEO Ranking Parameters
Website Design Tips and Tricks for IT Company
3.1. Go for Grid Web Layout
3.2. Avoid Stock Images
3.3. Highlight Call to Action Buttons
3.4. Enroute to Social Media Platforms
3.5. Ease of Website Navigation
3.6. Embrace the White Space
3.7. Content is King
3.8. Color Theme
3.9. Showcase your Clients/Partners
3.10. Display Clear and Updated Information
Conclusion
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1. Importance of Website Design Tips for Technology
MFI is the short form of Mobile-First Indexing. Now that the majority of the browsing happens on smartphones, website ranking looks into the MFI compatibility. This contributes to the loading time of a website on gadgets other than desktops/laptops like smartphones, tablets, etc. When you build or revamp your website, make sure to make it MFI compatible.
2.2. Size of Images and Videos
The ultimate aim of putting so much effort into website building is to rank well. Google’s SEO Ranking factors need to be kept in mind at each and every step of the building/revamping of the website. You need to keep an eye on the Google Page Speed of your website as well. Check the Page Speed Insights of your website here.
Before fine-tuning your website for other essential elements, make sure to have the above mentioned technical aspects in your mind. These are the ultimate end results you need to work on at the end of the day.
3. Website Design Tips and Tricks for IT Company
Now that you are aware of the technical aspects of the website design tips, keep those in mind and start building/revamping your website accordingly. The following are some of the essential website design tips apart from the core technical tips mentioned above.
3.1. Go for Grid Web Layout
Web-users today are pretty much aware of the real deal. They look forward to having a real-time glimpse of your offering. As a part of website design tips for Technology, use the real-time images from your office/work. This will be more authentic.
3.3. Highlight Call to Action Buttons
Social Media has become part and parcel of everyone’s life these days. Not being on platforms where there are major social engagements is a loss. Therefore you need to have social media accounts on all the social media platforms and make sure to have those hyperlinks embedded in your website. It is one of the successful ‘website design tips and tricks for IT Company’.
3.5. Ease of Website Navigation
Simplicity is the new sophistication. Just because you have space, do not crowd it with information and pictures. According to good ‘website design tips’, it is stated that having white space lets the viewers of the website find exactly what they were looking for in the first place. This is due to the fact that, when the entire background is white and only specific pieces of information are displayed, the eyes tend to look at it with ease.
3.7. Content is King
It is essential to have a color theme that is visually soothing. This is due to the fact that website color themes have an impact on the visual perception of the website visitor. Nowadays dark themes are preferred more. Take a look at the below screenshot for the choice of color contrast.
3.9. Showcase your Clients/Partners
Clarity is power. Following all the website design tips and tricks for IT Company and not having a clear representation of your services and products is a great loss. Therefore you need to be extra careful when it comes to displaying the vital information. From the font and size of the text to the color of the text and background matters here. So, keep it simple. That is how you can make your website visitors to find the essential information easily. Take a look at the below screenshot.
4. Conclusion
The above-discussed website design tips are in accordance with the recent web trends. Carry out a periodic website health check. It is essential to update your website according to the recent website design strategies. Because Google takes all these into account when it goes for the SEO ranking of your website.
Apart from the SEO Ranking, it is essential to look out for having a successful business in the long run. Investors/Clients/Customers have an eye for all these updates and upgrades when they set out for making business deals with you. So, being an IT company, you may need to adhere to all these ‘website design tips and tricks for IT company’ so that you will be in pace with the current web trends.
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